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Fraternity 2.0

February 24th, 2008 · 2 Comments · Nate Nash

Sorry for the relatively short post but has anyone enrolled in a class here? I know Hinchcliffe is a relative titan in the industry, but doesn’t this seem a little too commercial? I don’t know, maybe I am feeling like R.E.M. fans when alternative became mainstream, but I am not sure you can teach a mindset. Gary Hamel said the following about teaching firms to innovate.

“For almost 20 years I have tried to help large companies innovate. And despite a lot of successes along the way, I’ve often felt as if I were trying to teach a dog to walk on its hind legs. Sure, if you get the right people in the room, create the right incentives, and eliminate the distractions, you can spurĀ  a lot of innovation. But the moment you turn your back, the dog is on all fours again, because it has quadruped DNA, not biped DNA. ”

Does this apply here?

It is in the DC area…maybe I can convince someone to fund my post graduate studies there. It would be interesting to see what Enterprise 2.0 in a day looks like.

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2 responses so far ↓

  • 1 Jevon MacDonald // Feb 24, 2008 at 7:15 pm

    It isn’t exactly a real university ;) at least I hope that isn’t what Dion is going for. I agree that the name is a little silly as well.

    That said: From what I can see there is no other real option for a company that wants to “bootcamp” its employees on Web 2.0/Enterprise 2.0 really quickly. I think it fills a gap.

  • 2 Cory McConnell // Mar 26, 2008 at 5:26 pm

    The title of this post did not quite lead me to the treasure trove of resources for content management system-driven Web sites as applied to Fraternity & Sorority undergraduate and alumni chapters that I thought it would.

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